Shopify Plus Migration Cost Calculator (Get Your Free Quote)

Shopify Plus migration quotes vary from Rs 5 lakh to Rs 50 lakh depending on scope. Most merchants get 3 quotes that vary by 3x, then spend a week trying to compare them. This calculator gives you a realistic budget range in 10 minutes. Fill in the questions below, add up your points, and match to the tier. If you want a fixed quote from us within 24 hours, email hello@exactwhy.com with your calculator result.

The 10-question migration cost calculator

Answer each question. Add the points to your running total.

Question 1 - Current platform

Shopify Basic, Standard, or Advanced (2 points). Magento or Adobe Commerce (8 points). WooCommerce (6 points). BigCommerce (4 points). Custom-built platform (10 points). Points reflect data migration complexity.

Question 2 - Number of products

Under 100 products (1 point). 100 to 1,000 (2 points). 1,000 to 5,000 (4 points). 5,000 to 20,000 (6 points). Over 20,000 (8 points). Larger catalogs need more taxonomy work.

Question 3 - Number of custom Scripts or Functions

None (0 points). 1 to 3 (2 points). 4 to 8 (4 points). 9 to 15 (6 points). Over 15 (10 points). Each Function requires design, code, testing, and deployment.

Question 4 - Custom checkout requirements

Standard Shopify checkout (0 points). Checkout UI Extensions only (2 points). Custom Checkout Components layout (6 points). B2B checkout with company accounts (8 points). Complex multi-step configurable products (10 points).

Question 5 - Third-party integrations

Under 5 apps (1 point). 5 to 15 apps (3 points). 15 to 30 apps (5 points). ERP integration required (add 4 points). 3PL or WMS integration (add 3 points). Custom PIM integration (add 5 points).

Question 6 - Theme approach

Keep current theme (0 points). Upgrade current theme to newer version (2 points). Switch to different Shopify theme (4 points). Fully custom new theme design and build (10 points). Headless Hydrogen storefront (15 points).

Question 7 - International markets

Single market (0 points). 2 to 3 markets with Shopify Markets (3 points). 4+ markets with Shopify Markets (5 points). Multiple expansion stores (8 points). Multi-currency plus multi-language (add 3 points).

Question 8 - B2B requirements

D2C only (0 points). Basic wholesale with same catalog (3 points). Full B2B portal with company accounts (6 points). Custom approval workflows (add 4 points). Custom pricing contracts (add 4 points).

Question 9 - Content migration complexity

Under 20 blog posts to migrate (0 points). 20 to 100 blog posts (2 points). Over 100 blog posts (4 points). Customer data migration under 10K (2 points). Customer data 10K to 100K (4 points). Over 100K customers (6 points). Order history migration (add 4 points).

Question 10 - Timeline pressure

16+ weeks available (0 points). 12 to 16 weeks (2 points). 8 to 12 weeks (4 points). 6 to 8 weeks (8 points). Under 6 weeks (12 points). Compressed timelines require larger teams and cost premium.

How to interpret your score

Under 15 points: Simple migration. Budget Rs 5 to 12 lakh. Timeline 6 to 10 weeks. Suitable for small to mid-size boutique agency.

15 to 30 points: Standard migration. Budget Rs 12 to 25 lakh. Timeline 10 to 16 weeks. Requires established Plus Partner agency.

30 to 50 points: Complex migration. Budget Rs 25 to 50 lakh. Timeline 16 to 24 weeks. Requires Plus Partner agency with senior team.

Over 50 points: Enterprise migration. Budget Rs 50 lakh to Rs 1.5 Cr. Timeline 24 to 40 weeks. Requires enterprise agency with multi-team capability.

What is NOT included in these budget ranges

Six line items that often surprise merchants during migration budgeting.

Shopify Plus subscription fee. Rs 2.1 to 4 lakh per month separate from migration cost. Our Plus pricing breakdown covers this in full.

App subscriptions. Rs 80,000 to 2.5 lakh per month for the mature app stack.

Content creation. New product descriptions, category page copy, blog content for the new site. Usually Rs 3 to 15 lakh depending on catalog size.

Design work beyond development. Photography, graphics, video assets. Usually Rs 2 to 20 lakh depending on brand scope.

Marketing and launch spend. Ad budget for launch traffic, email campaign design, launch PR. Usually Rs 5 to 30 lakh depending on brand ambitions.

Ongoing retainer post-launch. Rs 1 to 5 lakh per month for the first 6 months to stabilize and iterate on the new store.

Get your fixed quote in 24 hours

The calculator gives a realistic budget range. A fixed quote requires a proper discovery call. Here is how to get one from us.

Step 1: Email hello@exactwhy.com with subject line "Migration quote" and include your calculator score, your current platform, and your target Shopify plan.

Step 2: We respond within 4 hours to schedule a 30-minute discovery call in the next 3 business days.

Step 3: On the call, we walk through your specific scope with 20 clarifying questions.

Step 4: Within 24 hours of the call, we send a fixed quote with detailed scope, timeline, milestones, and payment schedule.

We never charge for the discovery call or the quote itself. Both are on us. If you decide to hire a different agency, we wish you well and remain available for future work.

How accurate is the Shopify Plus migration cost calculator?

The calculator gives realistic budget ranges accurate to within plus or minus 25 percent for most Plus migrations. It is designed to help merchants set budget expectations before agency conversations, not to replace proper scoping. For actual fixed quotes, a 30-minute discovery call with a Plus Partner agency will refine the number based on specifics that a calculator cannot capture (existing team capacity, brand voice complexity, decision-making cadence, technical debt in existing systems). Merchants who use the calculator as a sanity check before agency conversations typically save 2 to 4 weeks of quote comparison time because they know what fair pricing looks like for their situation. Merchants who skip the calculator and only compare agency quotes often end up confused by the range and pick based on incomplete information.

What if my score is over 50 points - is my migration really that expensive?

Scores over 50 usually reflect one of three situations. Complex existing platform (Magento with heavy custom code, or a fully custom-built ecommerce backend) that requires significant data migration and rebuild work. Highly customized checkout with B2B requirements, custom Functions, and specific compliance needs. Compressed timeline (under 8 weeks) that requires premium team allocation and parallel workstreams. Any of these push migration budgets into the Rs 50 lakh plus range. If your score is over 50, the honest advice is to slow down the timeline where possible - moving from 8 weeks to 16 weeks often cuts cost by 30 to 40 percent because the team can work in normal cadence instead of premium parallel mode. Our Plus migration timeline guide covers realistic timeline expectations.

Can I do a Shopify Plus migration cheaper by hiring a freelancer?

Technically yes, but the total cost usually ends up higher. Freelancers can quote 30 to 50 percent lower than agencies for the same scope. However, single-freelancer migrations for anything over 20 calculator points typically produce 30 to 60 percent scope creep, 40 to 80 percent timeline overrun, and post-launch bugs that require another 3 to 6 months of fixes. The freelance path can work for calculator scores under 15 where the migration is genuinely simple. Above 15 points, the risk of freelancer-led migration failure is real and material. Our guide to hiring a Shopify partner in India covers the freelancer vs agency decision in depth.

Do you offer payment plans for Shopify Plus migrations?

Yes. For Indian merchants doing Plus migrations with us, our standard payment schedule is 30 percent at contract signing, 20 percent at design approval, 20 percent at development midpoint, 20 percent at QA sign-off, and 10 percent at 30 days post-launch. For merchants with cashflow constraints, we can also structure 4-month or 6-month payment plans with agreed milestones. We do not require full payment upfront. The payment schedule aligns with our delivery milestones so both parties have skin in the game throughout the engagement.

What is included in a fixed Shopify Plus migration quote?

A proper fixed quote for a Plus migration includes six sections. Scope of work covering every feature, integration, and deliverable in specific detail. Timeline with weekly milestones from kickoff to launch. Team composition naming the specific people who will work on your project. Payment schedule tied to milestones. Change management process for scope additions. Post-launch support terms covering the first 30 days after go-live. Fixed quotes without all six sections are not really fixed quotes - they are estimates dressed up as commitments. Ask any agency for a fixed quote that includes all six sections before signing. If they cannot provide it, keep interviewing.

How do I get a fixed migration quote from ExactWhy?

Four steps. Email hello@exactwhy.com with subject line Migration quote and include your calculator score, your current platform, and your target Shopify plan. We respond within 4 hours to schedule a 30-minute discovery call in the next 3 business days. On the call, we walk through your specific scope with clarifying questions. Within 24 hours after the call, we send a fixed quote with detailed scope, timeline, milestones, and payment schedule. The discovery call and the quote are both free. We do not charge until you sign an engagement. If you decide to hire a different agency, we wish you well. Our reputation depends on honest guidance, not high-pressure sales.

Ready to get your Shopify Plus migration quote

Three ways to move forward this week.

Get a fixed quote from us. Email hello@exactwhy.com with your calculator score. Discovery call within 3 days. Fixed quote within 24 hours after the call.

Get a second opinion on an existing quote. If another agency has quoted you and you want a sanity check, forward the quote to hello@exactwhy.com. We will review and comment for free.

Just want more context first. Read our 8-week migration timeline guide and our Shopify partner hiring guide before making any decisions.

The Plus migration is one of the most consequential technical decisions your DTC brand will make. Take the time to get it right. The calculator above and this article are meant to help you make that decision with full information. When you are ready to talk, we are here.